About Us

Brand Chaanak is a thinking encased in the oak barrels of 30 years of hardcore advertising and branding experience.
It is the perfect acronym of the persona who has treaded the waters of blue chip brand advertising to scorching public sector communication handling.

Over 200 brands, 100 odd campaigns, 500 odd brochures, corporate films and tvcs, Brand Chaanak has taken the onus of redefining the world of branding with the sanctity of Amar Chitra Katha, purity of immortal lyrics like Liril soap, marketing genius of Nirma or sheer compassion of hamara bajaj and mile sur mera tumahara...


Mohin Agochiya

Founder Epicentre


The agency that launched Zeenat Aman launched him. He watched television on the superbrand of those days Weston Televisions. Rasika the pioneer of fruit drinks was his first drink. Sold Modern Bread. From Maharaja Whiteline to HCL Computers. From Seychelles Tourism to Zee Telefilms. From Intex Technologies to Modi Continental Tyres. From 30 real estate skyscrapers to 32 PSU giants. From BSNL to Incredible India. From Paras World School to Cremica Biscuits. From GD Goenka World School to Tata Solar Power. From Indiatimes to Bajaj Capital....creative excellence of Mohin Agochiya as a creative director is a huge banyan tree. For him every brand is a super brand. Big or small. He firmly believes every brand owner has to trust the branding mother. A team man, a maverick, looks like obelix,. Mohin's Brand Chaanak avtaar was long overdue.

Naunihal Singh

Founder Mentor

When a visionary breaks from the ordinary and charts a new course, the universe first test him, throw challenges then facilitate in fulfilling his dreams. A marketing professional armed with 15 years of hands on experience in handling beauty and cosmetic brands, Naunihal decided to become the game changer. Twelve years back his zeal gave birth to Strands. What started as a sapling salon, today is a pan India brand. With 73 salons in 19 states, Strands is one of the biggest salon chains in India. Naunihal Singh's never say die love for branding is evident in the mergence of the brand Strands. Today he is keen to contribute his expertise in making branding in India a global sibling loaded with practical acumen and daring strategem. Being aboard the Brand Chaanak wagon he brings to the table the X factor, the street fighter attitude branding needs to educate and enlighten many minds behind precious brands.